New Balance
804 AT
Continuing the successful New Balance 800 trail running shoes, I was challenged to expand the legacy by creating the follow up design to the 803AT.
Taking inspiration from the earth, cracks and formations in rocks inspired the aggressive ruggedness of the 804AT.
NB 804AT HAND DRAWN SKETCH RENDERING
NB 804AT HAND DRAWN SKETCH RENDERING WITH MESH MATERIAL SWATCH
NB 804AT SKETCH RENDERING OF CARABINER EYELET CONCEPT AND TOP/HEEL VIEW
NB 804AT ILLUSTRATOR DRAWING WITH HAND DRAWN HIGHLIGHTS
NB 804AT PRODUCT SHOT, DESIGNED IN EARLY 2000